Magnasoft builds cutting edge technology in smart wearables, mobile, IoT & cloud services to solve real world problems. It has evolved from an ITES to a technology products company since 2000.
Northstar, the first product from Magnasoft, addresses the concerns of safety in school transportation, enables governments for better child protection and assures child safety to parents. With over 200 schools and half a million parents, Northstar has become a market leader in the child safety space globally.
Magnasoft is now creating Toggr, a ‘connected family’ platform that provides an experience of both fun to children and peace of mind to parents.
The Company’s geospatial and engineering services continues to grow, spanning 172 countries with a workforce of close to 1000 professionals.
As one of the fastest growing companies in its space, Magnasoft attributes its success to its focus on innovation with a vision to enrich peoples’ lives.
Sales, Marketing & Alliances : marketing (at) magnasoft (dot) com
Bobbie has 20 years of global entrepreneurial experience with a proven track record of building successful technology ventures. He comes with the right blend of business acumen, innovation, technology and leadership skills that he has acquired over the years. With deep focus on driving and achieving both top line and bottom line targets year on year, his experience spans across international sales, marketing, operations and finance.
Bobbie started his career in 1995 by founding an ITES company and merging the same with Magnasoft after raising VC funds from Global Technology Ventures, the investment arm of the Coffee Day Enterprises Ltd.
Since Magnasoft’s inception, he has served the company in various leadership capacities. In his previous role as VP- Sales, he was responsible for developing and managing the company’s sales operations across 4 continents.
Shyam is the Chief Product and Technology Officer at Magnasoft, responsible for conceptualising and building unique IoT-SaaS child safety products with smartphone and smart wearable endpoints.
Shyam has 25+ years of experience in the Tech industry as a product builder, technology leader and innovator spanning organizations in the US and India. Prior to Magnasoft, Shyam spent 7 years at Yahoo during which he led global engineering teams for all of yahoo.com, one of the top 3 destinations on the web. He has also held global leadership roles and built great products at Oracle, Motorola and several other successful technology companies in the US and India. Over the years, he has mentored several product startups on technology. He is passionate about creating a global product brand out of India and Magnasoft is well on its way to become one!
Kush is a Chartered Accountant with over two decades of experience in multiple industries such as Information Technology, FMCG and Financial Services. He joined Coffee Day Group in 2010 to build the group’s foray in the infrastructure & logistics segment and is currently the Joint Managing Director at SICAL logistics (www.sical.in).
Prior to this, he was Managing Director of SAP’s R & D entity in India. Kush also worked with Coca-Cola India in its business development group. Kush brings with him an experience of growing organisations, business development, building & leading strong teams, focus on operational excellence and financial & commercial prudence.
As a nominee director from the Cafe Coffee Day Group , Kush brings immense value to the board of Magnasoft with his rich background. He helps the senior management in strategic decision making, to ensure the company is on course in its growth trajectory.
At Magnasoft, Amrutesh specialises in building and managing global teams, applying benchmarked industry practises and adopting cutting edge technology to deliver complex projects.
Amrutesh has over 23 years of versatile experience in delivering multi-disciplinary geo-engineering projects, specialising in the areas of Photogrammetry, LIDAR, Orthophoto and GIS.
In the past he has been associated with companies such as Tangerine Geoscience, Nobel Systems, Sonata and 3D (I) Technologies Inc.
Anant leads the latest and most exciting product initiative from Magnasoft- Toggr. Toggr is a new-age solution that allows parents to not just know their kids are safe, but also that they are happily discovering their world in wholesome ways. Anant has over 17 years experience, handling various leadership positions in General Management, Sales, Channels, Retail and Key Accounts.
As part of his previous stint at Microsoft, Anant was the Director for West Business for Devices based out of Mumbai. He was responsible for the end to end business for West India. He spent close to 12 years in Nokia, before transferring to Microsoft in 2014.
Arijit heads Northstar, Magnasoft’s most trusted product platform in comprehensive child safety and school bus tracking solutions.
Arijit has worked in the telecommunication industry with an experience spanning 14 years in various capacities with Vodafone, Airtel, Tata Communications & Aircel.
In his previous stint with Vodafone, Arijit helped set up and lead their Strategic account management initiative with an elite sales team that specialised in meeting aggressive business revenue & relationship goals with India’s finest corporates. He has worked in various leadership capacities with a deep understanding of enterprise & channel business.
Vasundhara heads the people practices at Magnasoft. At Magnasoft, she is responsible for the execution and transformation of people practices, both strategy and execution.
Vasundhara comes with 20 years experience in managing the gamut of Human Capital Management, encompassing Strategic and Operational aspects. Vasundhara is a strategist and has worked in positions with ownership of delivering HR solutions aligned with overall business needs. Her passion for HCM has helped her successfully design and deliver people practices and transformational outcomes with focus on positive stake-holder experience and value creation for the organization.
Capt(Ex)Karthik, a short service commissioned infantry officer with the Indian army, now leads the Admin and Logistics function of Magnasoft.
During his career spanning 19 years, he has held several leadership positions in both start-ups as well as mature industries. His last stint was with Schneider Electric, handling administration & support functions for major locations in India.